Founded in 1971, the family-owned company Hartlauer is one of Austria’s most important commercial companies. The company is based on the four sectors “Photography”, “Mobile phone”, “Optics” and “Hearing aids”.
Hartlauer, whose headquarters is in Upper Austria, Steyr, currently employs over 1,450 employees in 160 stores. The pillars “optics” and “hearing aids” form an important part of the health care market for the company with the lion in the logo.
In the individual shops, they still worked without background music. This should change, however, since this plays a central role for the purchasing atmosphere.
read more “Project – Hartlauer: the best sound from the very start!”
The redesign of a classic store into a modern and emotional shopping world to support high-quality fashion and shoes.
read more “Project – Xquisit Fashionlounge, Chemnitz”
Exquisite bass in the light track!
The new wireless subwoofer “SUB canto WiFi” is a world novelty used for the first time at Bulthaup in Braunschweig, to match the high-quality kitchen exhibition on a total area of 1900 m2 for discerning customers. Our goal: to pack a rich bass for the production of emotions into a simple, elegant and compact case at the same time. This subwoofer can be hooked into existing circuit boards and then, together with the speakers CONO canto WiFi, offer the perfect hi-fi sound in sales environments without occupying valuable sales space … and all without cables!
read more “Project – World premiere at Bulthaup in Braunschweig”
In collaboration with the Nuvolight company, we recently realised the conversion of the cinema Kammerlichtspiele in Crailsheim. The main challenge was the installation of a WiFi multi-zone system. The speakers are divided into three zones: entrance, lounge and toilets.
read more “Project – Cinema Kammerlichtspiele in Crailsheim”
Quality you can hear now.
The Hamburg EDEKA chain store, Lars TAMME, sets a special quality from home. This philosophy is reflected both in the appearance of the three Hamburg premium locations (Airport, Hauptbahnhof and Altona station), as well as in the respective product range within the markets. The in-store music program, the TAMME partner Radio P.O.S., was also developed in accordance with special quality criteria.
read more “Project – EDEKA Tamme in Hamburg, Germany”
INTERSPORT HÖCKE, TORGAU
The reconstruction of INTERSPORT Höcke includes both a sports and a bicycle house, which is located in the unusual architecture of a former riding hall and a horse stallion.
read more “An ear for architecture: sound in an unusual design”
After the opening of the new Popup Store in Frankfurt by Karl Lagerfeld, we got this feedback!
“Great sound and a great partner for our stores”, Yann Pierre-Jean, Global Retail Director
read more “What our customers say – Karl Lagerfeld”
Animation & music in your store and satisfied customers = Success!
„NewTec has so far equipped three of our CB stores. The appealing design and the clear sound convinced us. We are very satisfied with the support, so NewTec will be the first choice for our further projects.. “
Carsten Walberg, Member of the Board of Christian Beutin GmbH & Co.KG in Lübeck
read more “Project – CB Mode in Germany”
“With the new project from REWE To Go, NewTec and S12, it is all about delight for your senses!” explains a REWE spokesman.
read more “Project – Cooperation with REWE To Go”